Starting a Business – managing money and making a profit (3)
This workshop is designed to support you as you start or develop your new business and focus on the financial side. It will give you invaluable insight
into financial issues, guidance on how to successfully manage them and a better understanding on how to make a profit.
What does the workshop cover?
• the cost of starting up
• determining your current financial situation
• financing your business
• getting paid
• sales forecasting
• cashflow
• running costs
• profit and loss
• break even
• costing and pricing
• tax
• keeping financial records
By the end of the session you will be able to:
• understand the fundamental financial aspects involved in running a business
• gain support and ideas from fellow participants
• complete an individual workshop action plan detailing your next steps
• understand the Business Link package of support
The session will last for around 3 hours and will be guided by someone who has a wealth of experience you can draw on.
Workshop dates:
16/09/2010
21/10/2010
18/11/2010
16/12/2010
Starting a Business – finding and keeping customers (4)
A basic understanding of sales and marketing is essential to start and sustain your business. This workshop will show you how to identify who your customers are, what is important to them, how to reach them and keep them coming back.
What does the workshop cover?
By the end of this workshop you will have a more detailed understanding of:
• market research and how to do it effectively
• customer research and creating a customer profile
• who your target market is
• carrying out a competitor analysis
• pricing and profit
• market risks
• developing a marketing strategy
• branding
• the marketing mix
• the promotional mix
• internet marketing
• advertising
• winning sales and the sales process
• customer care
By the end of the session you will be able to:
• understand the fundamentals of sales and marketing
• gain support and ideas from fellow participants
• complete an individual workshop action plan detailing your next steps
• understand the Business Link package of support
The session will last for around 3 hours and will be guided by someone who has a wealth of experience you can draw on.
Workshop dates:
15/09/2010
20/10/2010
17/11/2010
15/12/2010
Starting a Business – running a successful business (5)
Focusing on the practicalities of prioritising your time and running your business is essential in being able to sustain a business. Everything needs to be done now so how do you decide what is most important? What skills do you and your business need to grow?
This workshop will help you to keep focused on what you and your business need to do to survive and prosper.
What does the workshop cover?
• what it takes to run a successful business
• purpose, vision and values
• leadership and management
• what skills you or your business needs
• delegation and motivation
• employing and managing people
• time management
• staying motivated
• customer service
• operations
By the end of the session you will be able to:
• understand how to run your business effectively
• gain support and ideas from fellow participants
• complete an individual workshop action plan detailing your next steps
• understand the Business Link package of support
The session will last for around 3 hours and will be guided by someone who has a wealth of experience you can draw on.
Workshop dates:
17/09/2010
22/10/2010
19/11/2010
17/12/2010
To find out when each of these workshops is running, please visit the Workshops and events page.
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